Apple Macca

What do you guys think? Not the commercial but Macca, you know Paul McCartney. He is looking pretty good for 65. He is not trying to be young but that only makes him come across younger. The song is not bad either. I had heard another one from the album and gotten a bad taste, but I think this little commercial has me going back.

That being said who is helping who is this video? Is Paul channeling Apple's coolness factor or is Apple using Macca's career cred?